Glaenzer
Communications

We explain technology

Straightforward – Authentic – Experienced

EXPERTS IN TECHNICAL B2B COMMUNICATION

 

Our heart beats for complex technology and everything that moves - especially for cars and their technologies. We’ve been active in the automotive industry for more than 25 years, in both the corporate and agency world. Whether you’re an OEM, a supplier, dealer or a workshop – we speak your language and feel just as comfortable in the R&D centre as we do under a lift, at a test track or the production line.
Our industry expertise, deep technical understanding and passion for what we do helps technology companies find the right words to tell their story.

YOUR B2B COMMUNICATIONS ON THE RIGHT PATH

Strategy

We ask the right questions to understand exactly what your goals are. This allows us to develop the perfect communication strategy together with you.

Press relations

We get you talking to journalists and place your messages in the right media at the right time.

Content

We develop interesting messages and help you engage with your target group – whether it’s public relations, advertising, social media or sales.

Event

We deliver attractive ideas for your events and make them a success – live, virtual or a mix of both.

OUR DNA: CARS AND TECHNOLOGY

We’re deeply rooted in the automotive industry – we understand minute technical details and find the best ways to explain complex products, even from other industries such as steel, construction or logistics.

TECHNOLOGY AND KNOW-HOW

TECHNOLOGY AND KNOW-HOW

Whether it’s airbags or software
Combustion engines or batteries
Mechanics or electronics

EVERYTHING THAT MOVES

EVERYTHING THAT MOVES

Whether it’s classic cars or EVs
Cars or trucks
Scooters or construction machinery

COMPLETE VALUE CHAIN

COMPLETE VALUE CHAIN

From raw materials to supply chain
From suppliers to OEMs
From workshop to trade

FROM START TO FINISH

FROM START TO FINISH

From R&D to transportation
From testing to production
From design to repair

We have already convinced these companies

AN EXPERIENCED TEAM

We enjoy dealing with complex, technical content. But when it comes to working with us, we are straightforward, authentic and experienced. We have operated like a well-oiled machine for many years and we are looking forward to getting your communication moving as well. 

Janina Limbach

  • M.A. in linguistics with a soft spot for psychology
  • An engineer's daughter who loves complex topics
  • Strategy development and storytelling are her favourites
  • Switches off doing Pilates, gardening or on camping holidays

Peter Glänzer

A rare combination:
  • Business graduate (with a focus on marketing) and technology pro
  • Over 25 years of experience in steel and automotive
  • Four generations of steel makers have left their mark: tinkering with classic cars and most notably their engines is what makes him most happy

Frauke Hohendahl

  • Loves getting a handle on complex issues
  • Engineer in disguise – technical papers are her passion
  • Strategic thinking is in her blood
  • Has a particularly dry sense of humour and loves jogging

Nathalie Spanier

  • From pedal car to petrolhead
  • Media economist: Lives for the right mix of communication and marketing
  • Organisational talent: keeps all plates spinning
  • Adores dogs, loves food
  • If impatience and drive were a person...

Sophie Otto

  • Student intern in the field of Business Administration
  • With an eye for detail and organizational skills to tackle complex tasks
  • A passion for cars that has been present since childhood
  • A professional bookworm in leisure time

Contact

DO YOU WANT TO SWITCH GEARS WITH US?